My name is Will Eifert. I’m a trained poet turned ambulance driver turned search strategist. I’m currently the SEO manager at Kroger, the nation’s largest grocer.

I have worked in digital marketing for around ten years, before which I was an EMT careening driving an ambulance in Oklahoma City in the overnight hours.

🏡 Life

I live in northern Kentucky with my wife, Crystal, and our three little ones: Harper, Charlie, and Lily.

💼 Work

I am the SEO manager for Kroger. I began working in SEO in 2012, starting off as a copywriter. I have worked in both agency and in-house setting.

My previous posts have included Big Wing, CDK Global, Stahls’ and Element5 Digital.

🎹 Play

Hobbies include:

  • Genealogy
  • History
  • Piano
  • Gardening
  • Flying