My name is Will Eifert. I’m a trained poet turned ambulance driver turned search strategist. I’m currently the SEO manager at Kroger, the nation’s largest grocer.
I have worked in digital marketing for around ten years, before which I was an EMT careening driving an ambulance in Oklahoma City in the overnight hours.
I live in northern Kentucky with my wife, Crystal, and our three little ones: Harper, Charlie, and Lily.
I am the SEO manager for Kroger. I began working in SEO in 2012, starting off as a copywriter. I have worked in both agency and in-house setting.